(New York, NY) – Hard rockers and hockey lovers Monster Truck are proud to announce their collaboration with Michigan-based lifestyle hockey apparel brand Puck Hcky. Inspired by their raucous track, “The Enforcer” (which is in turn inspired by the “tough guy” position in hockey) from their recently-released album SITTIN’ HEAVY, the Monster Truck Puck Hcky line features sweatshirts, t-shirts and more designed by Monster Truck themselves and the creative team at Puck Hcky. Click here to check out the line; click here to listen to “The Enforcer,” the inspiration behind it all. “The first time I heard Monster Truck’s “The Enforcer”, I knew we had a match made in hockey-heaven,” said CEO, Matt Marini.
Monster Truck have just completed the very successful first United States leg of their extensive touring cycle, with dates that included major rock festivals Welcome To Rockville, Carolina Rebellion, Northern Invasion and Rock On The Range as well as a combination of headline shows and support dates with Rob Zombie, Volbeat and Shinedown. “Don’t Tell Me How To Live,” the first single from Monster Truck’s SITTIN’ HEAVY, has been comfortably seated in the Top 25 at Active Rock radio for the past few months. The epic video for the single made its exclusive worldwide premiere via Ultimate Classic Rock. In the band’s native Canada, “Don’t Tell Me How To Live” catapulted into the Top 5 at Canadian Rock radio just three weeks in.
Monster Truck’s new album SITTIN’ HEAVY has been receiving rave reviews with Amps And Green Screens referring to it as ““…one of the best albums of 2016…when you hear what they’ve laid down on SITTIN’ HEAVY you will get down and thank whatever Gods you pray to that you were in the presence of greatness.” The Dedicated Rocker Society avowed “In a word, this album is infectious. SITTIN’ HEAVY has a unique groove-centered sound that’s difficult to categorize but impossible to get out of your head…This is ass-kickin’, gutsy rock n’ roll…” .
Hamilton, Ontario’s Monster Truck has been championed by the likes of Slash, Twisted Sister’s Dee Snider and Alice In Chains’ Mike Inez and has toured extensively in their native Canada, the U.S., Europe and the UK, touring alongside such massive acts as Alice In Chains, Slash, Nickelback, Deep Purple, ZZ Top, Buckcherry, Alterbridge, Kid Rock. Monster Truck is Jon Harvey (vocals, bass), Jeremy Widerman (guitars, vocals), Brandon Bliss (organ, vocals) and Steve Kiely (drums, vocals).
PUCK HCKY, established in 2014, looks to push the boundaries of what hockey fans have come to expect from other hockey clothing companies. Their mantra, “Where Hockey Rocks”, is more than just bringing together the sport and music elements, it’s about combining all your favorite stuff with hockey–movies, popular culture, iconic personalities, etc. They are quickly becoming the “go-to” hockey apparel brand for collaborations with bands, artists, celebrities, and personalities, who also happen to be hockey fans, as well as for players in the NHL, AHL, and CHL. PUCK HCKY’s current roster includes: legendary Megadeth bassist David Ellefson, guitarist Ron “Bumblefoot” Thal (formerly of Guns N’ Roses), Alaskan metal band 36 Crazyfists, Ari Lehman, the original Jason Voorhees from the Friday the 13th movie franchise, industry and radio personality and EMP Label Group co-honcho Thom Hazaert, and B.Rich, the creator of the viral video hit, Out For a Rip. NHL players with PUCK HCKY Signature Series collections include, Marina Hossa, Tomas Tatar, Freddie Andersen, and Hampus Lindholm. PUCK HCKY even has a line with an 11-year-old girl who’s love for Hossa went viral via an answer on her math test (9 x 9 = Hossa)!